AnnaMaria has extensive business experience across a diverse set of industries which include food, hardware, pharmaceuticals, telecommunications, and sporting goods. She has brand management and strategic consulting experience in new product development, brand positioning, relationship marketing & strategic planning. She has evaluated and managed market expansion opportunities domestically and globally, and led efforts to build and maintain consistent brand positioning across media and geographies.

AnnaMaria is also an Adjunct Professor of Marketing at NYU’s Sterns School of Business. She is co-author, with John Rosen, of “StopWatch Marketing, Take Charge of the Time When Your Customer Decides to Buy ”, which was published by Viking Penguin group in January 2008.

Prior Experience

Prior to consulting, AnnaMaria managed leading brands at Reckitt Benckiser and MasterLock.

Education

AnnaMaria holds both an M.B.A. in Marketing and Business Policy and a B.A. in English Literature from the University of Chicago.