John is responsible for overall direction of client engagements involving new
business creation, branding, new product development and channel management.
John has over twenty-five years of sales and marketing management, as well as strategic consulting experience.
He has helped firms deliver real unit growth both domestically and globally across a wide range of industries:
telecom, electronics, beverages, consumer packaged goods, consumer durables, retailing, financial services, and
automotive & industrial products.
John is co-author, with AnnaMaria Turano, of “StopWatch Marketing, Take Charge of the Time When Your Customer Decides to Buy”, which was published by Viking Penguin group in January 2008.
Before his consulting career, John worked at Quaker Oats, Coors Beer, Mattel Toys, and Simon & Schuster Books.
John received his B.S. from Washington & Lee University and an M.B.A. from Northwestern University.
