John is a seasoned consultant able to deliver marketing projects that create growth. Clients across US, Europe, and Asia have benefited from projects built on clear frameworks, customer insight, analytical rigor, and a focus on value-added actions. Over 15 years of marketing projects have grown new businesses and re-energized mature businesses.
Marketing expertise includes: marketing strategy, branding, innovation strategy, and implementation. New product/service launch, technology development, process change, advertising & online campaign development. Managing large scale multi-phase programs though complex and matrixed organizations to deliver on-time projects.
Clients include AXA Financial, Cendant/Travelport, IBM, LexisNexis, RJ Reynolds, GlaxoSmithKline, and VISA International.
Before joining MCAworks John worked in strategy, marketing and reengineering roles for American Express and AT Kearney Management Consultants. He managed large marketing projects that delivered new capabilities.
John holds both an M.B.A. from the Wharton School of the University of Pennsylvania and an M.Eng. from the University of London, UK.
