Commercial/Durables

  • Case Study: Manufacturer of A/C & Heating Equipment
    A manufacturer of air conditioners and heating equipment for the retail and industrial markets sells their HVAC products through a two-step distribution system: They sell to a distributor network, which, in turn, sells to a broad dealer/installer network, who then sells to end-users in both retail and industrial markets. This manufacturer was having quality.... Read More
     
  • Case Study: Leading Home Improvement Manufacturer
    A category leader was experiencing declining sales and margins given “big box” retailer focus on private label alternatives—as well as growing low-priced competition from foreign manufacturers..... Read More